After checking available sources, this does not appear to refer to any widely known public figure, historical event, literary work, film, or established cultural reference. It’s possible that:
Toby’s ability to wear multiple hats (actor/director/producer) is essential in the indie world.
Toby, characterized as outgoing with a background in film and television, and Kaitlyn, a performer with a passion for entertainment, formed the lifestyle and entertainment brand Toby & Kaitlyn .
provides the foundation and the cautionary tale of obsession. provides the necessary continuity and balance.