The platform is famous for its long-running anthologies and multi-part dramas. Some of the most-watched titles include:
: A more recent release exploring complex family dynamics and step-relationships.
Saira blew the whistle. Not the police call. A softer, sadder note.
The platform has helped launch the careers of several actresses who have become synonymous with "ULLU Originals": : Known for multiple lead roles across various series. Maahi Khan
The platform operates on a low-cost, high-volume production model: Outsourced Production