C R Kothari Research Methodology Ppt -

Direct communication (structured or unstructured).

If you’ve ever studied research methodology in commerce, management, economics, or social sciences, you’ve almost certainly come across iconic book, “Research Methodology: Methods and Techniques.” It’s a gold standard for understanding the logical, ethical, and procedural framework of research. c r kothari research methodology ppt

Kothari advises researchers to verify the reliability, suitability, and adequacy of secondary data sources (e.g., government reports, journals, historical records) before use. Direct communication (structured or unstructured)

Present research as a systematic method of gaining new knowledge. or social sciences

By following a systematic research methodology, researchers can ensure that their studies are rigorous, reliable, and contribute meaningfully to the existing body of knowledge.